Forecasting

Ignition has the statistical and modelling expertise to work with your Marketing, Sales, or Operations departments to develop monthly and annual demand forecasts. Specifically we have experience in:

Quantifying brand level risks and opportunities

Developing and updating complex forecasting models

Providing input to Sales & Marketing regarding the predicted effectiveness of multiple promotional scenarios and their impact to the sales forecast

Identifying the drivers of variance in monthly forecasts

Analysing data to quantify anticipated incremental sales from marketing events and new product launches

Composing and distributing monthly forecasting highlight reports

Developing sales forecast estimates for new products

Knowledge of market mix, time series analysis, economic and other statistical modelling techniques

Strong written and verbal communication skills to translate complex forecast approaches into terms clearly understood by client groups

If you have a requirement for one off or regular forecasting contact us now at forecasting@ignition.co.im